Privacy Policy
We are very delighted that you have shown interest in our enterprise. Data
protection is of a particularly high priority for the management of our company.
The use of the Internet pages of our company is possible without any indication of
personal data; however, if a data subject wants to use special enterprise services
via our website, processing of personal data could become necessary. If the
processing of personal data is necessary and there is no statutory basis for such
processing, we generally obtain consent from the data subject.
The processing of personal data, such as the name, address, e-mail address, or
telephone number of a data subject shall always be in line with the General Data
Protection Regulation (GDPR), and in accordance with the country-specific data
protection regulations applicable to our company. By means of this data
protection declaration, our enterprise would like to inform the general public of
the nature, scope, and purpose of the personal data we collect, use and process.
Furthermore, data subjects are informed, by means of this data protection
declaration, of the rights to which they are entitled.
As the controller, our company has implemented numerous technical and
organizational measures to ensure the most complete protection of personal data
processed through this website. However, Internet-based data transmissions may
in principle have security gaps, so absolute protection may not be guaranteed. For
this reason, every data subject is free to transfer personal data to us via alternative
means, e.g. by telephone.
1. Definitions
The data protection declaration of our company is based on the terms used by the
European legislator for the adoption of the General Data Protection Regulation
(GDPR). Our data protection declaration should be legible and understandable for
the general public, as well as our customers and business partners. To ensure this,
we would like to first explain the terminology used.
In this data protection declaration, we use, inter alia, the following terms:
a) Personal data
Personal data means any information relating to an identified or identifiable
natural person (“data subject”). An identifiable natural person is one who can be
identified, directly or indirectly, in particular by reference to an identifier such as a
name, an identification number, location data, an online identifier or to one or
more factors specific to the physical, physiological, genetic, mental, economic,
cultural or social identity of that natural person.
b) Data subject
Data subject is any identified or identifiable natural person, whose personal data
is processed by the controller responsible for the processing.
c) Processing
Processing is any operation or set of operations which is performed on personal
data or on sets of personal data, whether or not by automated means, such as
collection, recording, organisation, structuring, storage, adaptation or alteration,
retrieval, consultation, use, disclosure by transmission, dissemination or otherwise
making available, alignment or combination, restriction, erasure or destruction.
d) Restriction of processing
Restriction of processing is the marking of stored personal data with the aim of
limiting their processing in the future.
e) Profiling
Profiling means any form of automated processing of personal data consisting of
the use of personal data to evaluate certain personal aspects relating to a natural
person, in particular to analyse or predict aspects concerning that natural
person's performance at work, economic situation, health, personal preferences,
interests, reliability, behaviour, location or movements.
f) Pseudonymisation
Pseudonymisation is the processing of personal data in such a manner that the
personal data can no longer be attributed to a specific data subject without the
use of additional information, provided that such additional information is kept
separately and is subject to technical and organisational measures to ensure that
the personal data are not attributed to an identified or identifiable natural person.
g) Controller or controller responsible for the processing
Controller or controller responsible for the processing is the natural or legal
person, public authority, agency or other body which, alone or jointly with others,
determines the purposes and means of the processing of personal data; where
the purposes and means of such processing are determined by Union or Member
State law, the controller or the specific criteria for its nomination may be provided
for by Union or Member State law.
h) Processor
Processor is a natural or legal person, public authority, agency or other body
which processes personal data on behalf of the controller.
i) Recipient
Recipient is a natural or legal person, public authority, agency or another body, to
which the personal data are disclosed, whether a third party or not. However,
public authorities which may receive personal data in the framework of a
particular inquiry in accordance with Union or Member State law shall not be
regarded as recipients; the processing of those data by those public authorities
shall be in compliance with the applicable data protection rules according to the
purposes of the processing.
j) Third party
Third party is a natural or legal person, public authority, agency or body other than
the data subject, controller, processor and persons who, under the direct authority
of the controller or processor, are authorised to process personal data.
k) Consent
Consent of the data subject is any freely given, specific, informed and
unambiguous indication of the data subject's wishes by which he or she, by a
statement or by a clear affirmative action, signifies agreement to the processing
of personal data relating to him or her.
2. Name and Address of the controller
Controller for the purposes of the General Data Protection Regulation (GDPR),
other data protection laws applicable in Member states of the European Union
and other provisions related to data protection is:
PUREPURPLE - FZCO
Building A2 IFZA Business Park
Silicon Oasis [please send letters by e-mail only]
[email protected]
In charge: General Manager (Sahnoun)
3.
Cookies
The Internet pages of our company use cookies. Cookies are text files that
are stored in a computer system via an Internet browser.
Many Internet sites and servers use cookies. Many cookies contain a socalled cookie ID. A cookie ID is a unique identifier of the cookie. It consists of
a character string through which Internet pages and servers can be
assigned to the specific Internet browser in which the cookie was stored.
This allows visited Internet sites and servers to differentiate the individual
browser of the dats subject from other Internet browsers that contain other
cookies. A specific Internet browser can be recognized and identified using
the unique cookie ID.
Through the use of cookies, our company can provide the users of this
website with more user-friendly services that would not be possible without
the cookie setting.
By means of a cookie, the information and offers on our website can be
optimized with the user in mind. Cookies allow us, as previously mentioned,
to recognize our website users. The purpose of this recognition is to make it
easier for users to utilize our website. The website user that uses cookies, e.g.
does not have to enter access data each time the website is accessed,
because this is taken over by the website, and the cookie is thus stored on
the user's computer system. Another example is the cookie of a shopping
cart in an online shop. The online store remembers the articles that a
customer has placed in the virtual shopping cart via a cookie.
The data subject may, at any time, prevent the setting of cookies through
our website by means of a corresponding setting of the Internet browser
used, and may thus permanently deny the setting of cookies. Furthermore,
already set cookies may be deleted at any time via an Internet browser or
other software programs. This is possible in all popular Internet browsers. If
the data subject deactivates the setting of cookies in the Internet browser
used, not all functions of our website may be entirely usable.
4. Collection of general data and information
The website of our company collects a series of general data and information
when a data subject or automated system calls up the website. This general
data and information are stored in the server log files. Collected may be (1)
the browser types and versions used, (2) the operating system used by the
accessing system, (3) the website from which an accessing system reaches
our website (so-called referrers), (4) the sub-websites, (5) the date and time
of access to the Internet site, (6) an Internet protocol address (IP address), (7)
the Internet service provider of the accessing system, and (8) any other
similar data and information that may be used in the event of attacks on our
information technology systems.
When using these general data and information, our company does not
draw any conclusions about the data subject. Rather, this information is
needed to (1) deliver the content of our website correctly, (2) optimize the
content of our website as well as its advertisement, (3) ensure the long-term
viability of our information technology systems and website technology, and
(4) provide law enforcement authorities with the information necessary for
criminal prosecution in case of a cyber-attack. Therefore, our company
analyzes anonymously collected data and information statistically, with the
aim of increasing the data protection and data security of our enterprise,
and to ensure an optimal level of protection for the personal data we
process. The anonymous data of the server log files are stored separately
from all personal data provided by a data subject.
5. Registration on our website
The data subject has the possibility to register on the website of the
controller with the indication of personal data. Which personal data are
transmitted to the controller is determined by the respective input mask
used for the registration. The personal data entered by the data subject are
collected and stored exclusively for internal use by the controller, and for his
own purposes. The controller may request transfer to one or more processors
(e.g. a parcel service) that also uses personal data for an internal purpose
which is attributable to the controller.
By registering on the website of the controller, the IP address—assigned by
the Internet service provider (ISP) and used by the data subject—date, and
time of the registration are also stored. The storage of this data takes place
against the background that this is the only way to prevent the misuse of
our services, and, if necessary, to make it possible to investigate committed
offenses. Insofar, the storage of this data is necessary to secure the controller.
This data is not passed on to third parties unless there is a statutory
obligation to pass on the data, or if the transfer serves the aim of criminal
prosecution.
The registration of the data subject, with the voluntary indication of personal
data, is intended to enable the controller to offer the data subject contents
or services that may only be offered to registered users due to the nature of
the matter in question. Registered persons are free to change the personal
data specified during the registration at any time, or to have them
completely deleted from the data stock of the controller.
The data controller shall, at any time, provide information upon request to
each data subject as to what personal data are stored about the data
subject. In addition, the data controller shall correct or erase personal data at
the request or indication of the data subject, insofar as there are no statutory
storage obligations. The entirety of the controller’s employees are available
to the data subject in this respect as contact persons.
6. Contact possibility via the website
The website of our company contains information that enables a quick
electronic contact to our enterprise, as well as direct communication with us,
which also includes a general address of the so-called electronic mail (e-mail
address). If a data subject contacts the controller by e-mail or via a contact
form, the personal data transmitted by the data subject are automatically
stored. Such personal data transmitted on a voluntary basis by a data
subject to the data controller are stored for the purpose of processing or
contacting the data subject. There is no transfer of this personal data to third
parties.
7. Routine erasure and blocking of personal data
The data controller shall process and store the personal data of the data
subject only for the period necessary to achieve the purpose of storage, or as
far as this is granted by the European legislator or other legislators in laws or
regulations to which the controller is subject to.
If the storage purpose is not applicable, or if a storage period prescribed by
the European legislator or another competent legislator expires, the
personal data are routinely blocked or erased in accordance with legal
requirements.
8. Rights of the data subject
a) Right of confirmation
Each data subject shall have the right granted by the European legislator to
obtain from the controller the confirmation as to whether or not personal
data concerning him or her are being processed. If a data subject wishes to
avail himself of this right of confirmation, he or she may, at any time, contact
any employee of the controller.
b) Right of access
Each data subject shall have the right granted by the European legislator to
obtain from the controller free information about his or her personal data
stored at any time and a copy of this information. Furthermore, the
European directives and regulations grant the data subject access to the
following information:
the purposes of the processing;
the categories of personal data concerned;
the recipients or categories of recipients to whom the personal data have
been or will be disclosed, in particular recipients in third countries or
international organisations;
where possible, the envisaged period for which the personal data will be
stored, or, if not possible, the criteria used to determine that period;
the existence of the right to request from the controller rectification or
erasure of personal data, or restriction of processing of personal data
concerning the data subject, or to object to such processing;
the existence of the right to lodge a complaint with a supervisory authority;
where the personal data are not collected from the data subject, any
available information as to their source;
the existence of automated decision-making, including profiling, referred to
in Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful
information about the logic involved, as well as the significance and
envisaged consequences of such processing for the data subject.
Furthermore, the data subject shall have a right to obtain information as to
whether personal data are transferred to a third country or to an
international organisation. Where this is the case, the data subject shall have
the right to be informed of the appropriate safeguards relating to the
transfer.
If a data subject wishes to avail himself of this right of access, he or she may,
at any time, contact any employee of the controller.
c) Right to rectification
Each data subject shall have the right granted by the European legislator to
obtain from the controller without undue delay the rectification of
inaccurate personal data concerning him or her. Taking into account the
purposes of the processing, the data subject shall have the right to have
incomplete personal data completed, including by means of providing a
supplementary statement.
If a data subject wishes to exercise this right to rectification, he or she may,
at any time, contact any employee of the controller.
d) Right to erasure (Right to be forgotten)
Each data subject shall have the right granted by the European legislator to
obtain from the controller the erasure of personal data concerning him or
her without undue delay, and the controller shall have the obligation to
erase personal data without undue delay where one of the following
grounds applies, as long as the processing is not necessary:
The personal data are no longer necessary in relation to the purposes for
which they were collected or otherwise processed.
The data subject withdraws consent to which the processing is based
according to point (a) of Article 6(1) of the GDPR, or point (a) of Article 9(2) of
the GDPR, and where there is no other legal ground for the processing.
The data subject objects to the processing pursuant to Article 21(1) of the
GDPR and there are no overriding legitimate grounds for the processing, or
the data subject objects to the processing pursuant to Article 21(2) of the
GDPR.
The personal data have been unlawfully processed.
The personal data must be erased for compliance with a legal obligation in
Union or Member State law to which the controller is subject.
The personal data have been collected in relation to the offer of information
society services referred to in Article 8(1) of the GDPR.
If one of the aforementioned reasons applies, and a data subject wishes to
request the erasure of personal data stored by our company, he or she may,
at any time, contact any employee of the controller. An employee of our
company shall promptly ensure that the erasure request is complied with
immediately.
Where the controller has made personal data public and is obliged pursuant
to Article 17(1) to erase the personal data, the controller, taking account of
available technology and the cost of implementation, shall take reasonable
steps, including technical measures, to inform other controllers processing
the personal data that the data subject has requested erasure by such
controllers of any links to, or copy or replication of, those personal data, as far
as processing is not required. An employees of our company will arrange the
necessary measures in individual cases.
e) Right of restriction of processing
Each data subject shall have the right granted by the European legislator to
obtain from the controller restriction of processing where one of the
following applies:
The accuracy of the personal data is contested by the data subject, for a
period enabling the controller to verify the accuracy of the personal data.
The processing is unlawful and the data subject opposes the erasure of the
personal data and requests instead the restriction of their use instead.
The controller no longer needs the personal data for the purposes of the
processing, but they are required by the data subject for the establishment,
exercise or defence of legal claims.
The data subject has objected to processing pursuant to Article 21(1) of the
GDPR pending the verification whether the legitimate grounds of the
controller override those of the data subject.
If one of the aforementioned conditions is met, and a data subject wishes to
request the restriction of the processing of personal data stored by our
company he or she may at any time contact any employee of the controller.
The employee of our company will arrange the restriction of the processing.
f) Right to data portability
Each data subject shall have the right granted by the European legislator, to
receive the personal data concerning him or her, which was provided to a
controller, in a structured, commonly used and machine-readable format.
He or she shall have the right to transmit those data to another controller
without hindrance from the controller to which the personal data have been
provided, as long as the processing is based on consent pursuant to point (a)
of Article 6(1) of the GDPR or point (a) of Article 9(2) of the GDPR, or on a
contract pursuant to point (b) of Article 6(1) of the GDPR, and the processing
is carried out by automated means, as long as the processing is not
necessary for the performance of a task carried out in the public interest or
in the exercise of official authority vested in the controller.
Furthermore, in exercising his or her right to data portability pursuant to
Article 20(1) of the GDPR, the data subject shall have the right to have
personal data transmitted directly from one controller to another, where
technically feasible and when doing so does not adversely affect the rights
and freedoms of others.
In order to assert the right to data portability, the data subject may at any
time contact any employee of our company.
g) Right to object
Each data subject shall have the right granted by the European legislator to
object, on grounds relating to his or her particular situation, at any time, to
processing of personal data concerning him or her, which is based on point
(e) or (f) of Article 6(1) of the GDPR. This also applies to profiling based on
these provisions.
Our company shall no longer process the personal data in the event of the
objection, unless we can demonstrate compelling legitimate grounds for the
processing which override the interests, rights and freedoms of the data
subject, or for the establishment, exercise or defence of legal claims.
If our company processes personal data for direct marketing purposes, the
data subject shall have the right to object at any time to processing of
personal data concerning him or her for such marketing. This applies to
profiling to the extent that it is related to such direct marketing. If the data
subject objects to our company to the processing for direct marketing
purposes, our company will no longer process the personal data for these
purposes.
In addition, the data subject has the right, on grounds relating to his or her
particular situation, to object to processing of personal data concerning him
or her by our company for scientific or historical research purposes, or for
statistical purposes pursuant to Article 89(1) of the GDPR, unless the
processing is necessary for the performance of a task carried out for reasons
of public interest.
In order to exercise the right to object, the data subject may contact any
employee of our company. In addition, the data subject is free in the context
of the use of information society services, and notwithstanding Directive
2002/58/EC, to use his or her right to object by automated means using
technical specifications.
h) Automated individual decision-making, including profiling
Each data subject shall have the right granted by the European legislator
not to be subject to a decision based solely on automated processing,
including profiling, which produces legal effects concerning him or her, or
similarly significantly affects him or her, as long as the decision (1) is not is
necessary for entering into, or the performance of, a contract between the
data subject and a data controller, or (2) is not authorised by Union or
Member State law to which the controller is subject and which also lays
down suitable measures to safeguard the data subject's rights and freedoms
and legitimate interests, or (3) is not based on the data subject's explicit
consent.
If the decision (1) is necessary for entering into, or the performance of, a
contract between the data subject and a data controller, or (2) it is based on
the data subject's explicit consent, our company shall implement suitable
measures to safeguard the data subject's rights and freedoms and
legitimate interests, at least the right to obtain human intervention on the
part of the controller, to express his or her point of view and contest the
decision.
If the data subject wishes to exercise the rights concerning automated
individual decision-making, he or she may, at any time, contact any
employee of our company.
i) Right to withdraw data protection consent
Each data subject shall have the right granted by the European legislator to
withdraw his or her consent to processing of his or her personal data at any
time.
If the data subject wishes to exercise the right to withdraw the consent, he
or she may, at any time, contact any employee of our company.
9. Data protection for applications and the application procedures
The data controller shall collect and process the personal data of applicants
for the purpose of the processing of the application procedure. The
processing may also be carried out electronically. This is the case, in
particular, if an applicant submits corresponding application documents by
e-mail or by means of a web form on the website to the controller. If the data
controller concludes an employment contract with an applicant, the
submitted data will be stored for the purpose of processing the employment
relationship in compliance with legal requirements. If no employment
contract is concluded with the applicant by the controller, the application
documents shall be automatically erased two months after notification of
the refusal decision, provided that no other legitimate interests of the
controller are opposed to the erasure. Other legitimate interest in this
relation is, e.g. a burden of proof in a procedure under the General Equal
Treatment Act (AGG).
10. Data protection provisions about the application and use of Facebook
On this website, the controller has integrated components of the enterprise
Facebook. Facebook is a social network.
A social network is a place for social meetings on the Internet, an online
community, which usually allows users to communicate with each other and
interact in a virtual space. A social network may serve as a platform for the
exchange of opinions and experiences, or enable the Internet community to
provide personal or business-related information. Facebook allows social
network users to include the creation of private profiles, upload photos, and
network through friend requests.
The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo
Park, CA 94025, United States. If a person lives outside of the United States or
Canada, the controller is the Facebook Ireland Ltd., 4 Grand Canal Square,
Grand Canal Harbour, Dublin 2, Ireland.
With each call-up to one of the individual pages of this Internet website,
which is operated by the controller and into which a Facebook component
(Facebook plug-ins) was integrated, the web browser on the information
technology system of the data subject is automatically prompted to
download display of the corresponding Facebook component from
Facebook through the Facebook component. An overview of all the
Facebook Plug-ins may be accessed under
https://developers.facebook.com/docs/plugins/. During the course of this
technical procedure, Facebook is made aware of what specific sub-site of
our website was visited by the data subject.
If the data subject is logged in at the same time on Facebook, Facebook
detects with every call-up to our website by the data subject—and for the
entire duration of their stay on our Internet site—which specific sub-site of
our Internet page was visited by the data subject. This information is
collected through the Facebook component and associated with the
respective Facebook account of the data subject. If the data subject clicks on
one of the Facebook buttons integrated into our website, e.g. the "Like"
button, or if the data subject submits a comment, then Facebook matches
this information with the personal Facebook user account of the data
subject and stores the personal data.
Facebook always receives, through the Facebook component, information
about a visit to our website by the data subject, whenever the data subject is
logged in at the same time on Facebook during the time of the call-up to
our website. This occurs regardless of whether the data subject clicks on the
Facebook component or not. If such a transmission of information to
Facebook is not desirable for the data subject, then he or she may prevent
this by logging off from their Facebook account before a call-up to our
website is made.
The data protection guideline published by Facebook, which is available at
https://facebook.com/about/privacy/, provides information about the
collection, processing and use of personal data by Facebook. In addition, it is
explained there what setting options Facebook offers to protect the privacy
of the data subject. In addition, different configuration options are made
available to allow the elimination of data transmission to Facebook. These
applications may be used by the data subject to eliminate a data
transmission to Facebook.
11. Data protection provisions about the application and use of Google
AdSense
On this website, the controller has integrated Google AdSense. Google
AdSense is an online service which allows the placement of advertising on
third-party sites. Google AdSense is based on an algorithm that selects
advertisements displayed on third-party sites to match with the content of
the respective third-party site. Google AdSense allows an interest-based
targeting of the Internet user, which is implemented by means of
generating individual user profiles.
The operating company of Google's AdSense component is Google Ireland
Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of Google's AdSense component is the integration of
advertisements on our website. Google AdSense places a cookie on the
information technology system of the data subject. The definition of cookies
is explained above. With the setting of the cookie, Alphabet Inc. is enabled to
analyze the use of our website. With each call-up to one of the individual
pages of this Internet site, which is operated by the controller and into which
a Google AdSense component is integrated, the Internet browser on the
information technology system of the data subject will automatically submit
data through the Google AdSense component for the purpose of online
advertising and the settlement of commissions to Alphabet Inc. During the
course of this technical procedure, the enterprise Alphabet Inc. gains
knowledge of personal data, such as the IP address of the data subject,
which serves Alphabet Inc., inter alia, to understand the origin of visitors and
clicks and subsequently create commission settlements.
The data subject may, as stated above, prevent the setting of cookies
through our website at any time by means of a corresponding adjustment of
the web browser used and thus permanently deny the setting of cookies.
Such an adjustment to the Internet browser used would also prevent
Alphabet Inc. from setting a cookie on the information technology system of
the data subject. Additionally, cookies already in use by Alphabet Inc. may be
deleted at any time via a web browser or other software programs.
Furthermore, Google AdSense also uses so-called tracking pixels. A tracking
pixel is a miniature graphic that is embedded in web pages to enable a log
file recording and a log file analysis through which a statistical analysis may
be performed. Based on the embedded tracking pixels, Alphabet Inc. is able
to determine if and when a website was opened by a data subject, and
which links were clicked on by the data subject. Tracking pixels serve, inter
alia, to analyze the flow of visitors on a website.
Through Google AdSense, personal data and information—which also
includes the IP address, and is necessary for the collection and accounting of
the displayed advertisements—is transmitted to Alphabet Inc. in the United
States of America. These personal data will be stored and processed in the
United States of America. The Alphabet Inc. may disclose the collected
personal data through this technical procedure to third parties.
Google AdSense is further explained under the following link
https://www.google.com/intl/en/adsense/start/.
12. Data protection provisions about the application and use of Google
Analytics (with anonymization function)
On this website, the controller has integrated the component of Google
Analytics (with the anonymizer function). Google Analytics is a web analytics
service. Web analytics is the collection, gathering, and analysis of data about
the behavior of visitors to websites. A web analysis service collects, inter alia,
data about the website from which a person has come (the so-called
referrer), which sub-pages were visited, or how often and for what duration a
sub-page was viewed. Web analytics are mainly used for the optimization of
a website and in order to carry out a cost-benefit analysis of Internet
advertising.
The operator of the Google Analytics component is Google Ireland Limited,
Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
For the web analytics through Google Analytics the controller uses the
application "_gat. _anonymizeIp". By means of this application the IP address
of the Internet connection of the data subject is abridged by Google and
anonymised when accessing our websites from a Member State of the
European Union or another Contracting State to the Agreement on the
European Economic Area.
The purpose of the Google Analytics component is to analyze the traffic on
our website. Google uses the collected data and information, inter alia, to
evaluate the use of our website and to provide online reports, which show
the activities on our websites, and to provide other services concerning the
use of our Internet site for us.
Google Analytics places a cookie on the information technology system of
the data subject. The definition of cookies is explained above. With the
setting of the cookie, Google is enabled to analyze the use of our website.
With each call-up to one of the individual pages of this Internet site, which is
operated by the controller and into which a Google Analytics component
was integrated, the Internet browser on the information technology system
of the data subject will automatically submit data through the Google
Analytics component for the purpose of online advertising and the
settlement of commissions to Google. During the course of this technical
procedure, the enterprise Google gains knowledge of personal information,
such as the IP address of the data subject, which serves Google, inter alia, to
understand the origin of visitors and clicks, and subsequently create
commission settlements.
The cookie is used to store personal information, such as the access time, the
location from which the access was made, and the frequency of visits of our
website by the data subject. With each visit to our Internet site, such
personal data, including the IP address of the Internet access used by the
data subject, will be transmitted to Google in the United States of America.
These personal data are stored by Google in the United States of America.
Google may pass these personal data collected through the technical
procedure to third parties.
The data subject may, as stated above, prevent the setting of cookies
through our website at any time by means of a corresponding adjustment of
the web browser used and thus permanently deny the setting of cookies.
Such an adjustment to the Internet browser used would also prevent Google
Analytics from setting a cookie on the information technology system of the
data subject. In addition, cookies already in use by Google Analytics may be
deleted at any time via a web browser or other software programs.
In addition, the data subject has the possibility of objecting to a collection of
data that are generated by Google Analytics, which is related to the use of
this website, as well as the processing of this data by Google and the chance
to preclude any such. For this purpose, the data subject must download a
browser add-on under the link https://tools.google.com/dlpage/gaoptout and
install it. This browser add-on tells Google Analytics through a JavaScript,
that any data and information about the visits of Internet pages may not be
transmitted to Google Analytics. The installation of the browser add-ons is
considered an objection by Google. If the information technology system of
the data subject is later deleted, formatted, or newly installed, then the data
subject must reinstall the browser add-ons to disable Google Analytics. If the
browser add-on was uninstalled by the data subject or any other person who
is attributable to their sphere of competence, or is disabled, it is possible to
execute the reinstallation or reactivation of the browser add-ons.
Further information and the applicable data protection provisions of Google
may be retrieved under https://www.google.com/intl/en/policies/privacy/ and
under http://www.google.com/analytics/terms/us.html. Google Analytics is
further explained under the following Link
https://www.google.com/analytics/.
13. Data protection provisions about the application and use of Google
Remarketing
On this website, the controller has integrated Google Remarketing services.
Google Remarketing is a feature of Google AdWords, which allows an
enterprise to display advertising to Internet users who have previously
resided on the enterprise's Internet site. The integration of Google
Remarketing therefore allows an enterprise to create user-based advertising
and thus shows relevant advertisements to interested Internet users.
The operating company of the Google Remarketing services is the Google
Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of Google Remarketing is the insertion of interest-relevant
advertising. Google Remarketing allows us to display ads on the Google
network or on other websites, which are based on individual needs and
matched to the interests of Internet users.
Google Remarketing sets a cookie on the information technology system of
the data subject. The definition of cookies is explained above. With the
setting of the cookie, Google enables a recognition of the visitor of our
website if he calls up consecutive web pages, which are also a member of
the Google advertising network. With each call-up to an Internet site on
which the service has been integrated by Google Remarketing, the web
browser of the data subject identifies automatically with Google. During the
course of this technical procedure, Google receives personal information,
such as the IP address or the surfing behaviour of the user, which Google
uses, inter alia, for the insertion of interest relevant advertising.
The cookie is used to store personal information, e.g. the Internet pages
visited by the data subject. Each time we visit our Internet pages, personal
data, including the IP address of the Internet access used by the data
subject, is transmitted to Google in the United States of America. These
personal data are stored by Google in the United States of America. Google
may pass these personal data collected through the technical procedure to
third parties.
The data subject may, as stated above, prevent the setting of cookies
through our website at any time by means of a corresponding adjustment of
the web browser used and thus permanently deny the setting of cookies.
Such an adjustment to the Internet browser used would also prevent Google
from setting a cookie on the information technology system of the data
subject. In addition, cookies already in use by Google may be deleted at any
time via a web browser or other software programs.
In addition, the data subject has the possibility of objecting to the interestbased advertising by Google. For this purpose, the data subject must call up
the link to www.google.de/settings/ads and make the desired settings on
each Internet browser used by the data subject.
Further information and the actual data protection provisions of Google may
be retrieved under https://www.google.com/intl/en/policies/privacy/.
14. Data protection provisions about the application and use of GoogleAdWords
On this website, the controller has integrated Google AdWords. Google
AdWords is a service for Internet advertising that allows the advertiser to
place ads in Google search engine results and the Google advertising
network. Google AdWords allows an advertiser to pre-define specific
keywords with the help of which an ad on Google's search results only then
displayed, when the user utilizes the search engine to retrieve a keywordrelevant search result. In the Google Advertising Network, the ads are
distributed on relevant web pages using an automatic algorithm, taking into
account the previously defined keywords.
The operating company of Google AdWords is Google Ireland Limited,
Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of Google AdWords is the promotion of our website by the
inclusion of relevant advertising on the websites of third parties and in the
search engine results of the search engine Google and an insertion of thirdparty advertising on our website.
If a data subject reaches our website via a Google ad, a conversion cookie is
filed on the information technology system of the data subject through
Google. The definition of cookies is explained above. A conversion cookie
loses its validity after 30 days and is not used to identify the data subject. If
the cookie has not expired, the conversion cookie is used to check whether
certain sub-pages, e.g, the shopping cart from an online shop system, were
called up on our website. Through the conversion cookie, both Google and
the controller can understand whether a person who reached an AdWords
ad on our website generated sales, that is, executed or canceled a sale of
goods.
The data and information collected through the use of the conversion cookie
is used by Google to create visit statistics for our website. These visit statistics
are used in order to determine the total number of users who have been
served through AdWords ads to ascertain the success or failure of each
AdWords ad and to optimize our AdWords ads in the future. Neither our
company nor other Google AdWords advertisers receive information from
Google that could identify the data subject.
The conversion cookie stores personal information, e.g. the Internet pages
visited by the data subject. Each time we visit our Internet pages, personal
data, including the IP address of the Internet access used by the data
subject, is transmitted to Google in the United States of America. These
personal data are stored by Google in the United States of America. Google
may pass these personal data collected through the technical procedure to
third parties.
The data subject may, at any time, prevent the setting of cookies by our
website, as stated above, by means of a corresponding setting of the Internet
browser used and thus permanently deny the setting of cookies. Such a
setting of the Internet browser used would also prevent Google from placing
a conversion cookie on the information technology system of the data
subject. In addition, a cookie set by Google AdWords may be deleted at any
time via the Internet browser or other software programs.
The data subject has a possibility of objecting to the interest based
advertisement of Google. Therefore, the data subject must access from each
of the browsers in use the link www.google.de/settings/ads and set the
desired settings.
Further information and the applicable data protection provisions of Google
may be retrieved under https://www.google.com/intl/en/policies/privacy/.
15. Data protection provisions about the application and use of Instagram
On this website, the controller has integrated components of the service
Instagram. Instagram is a service that may be qualified as an audiovisual
platform, which allows users to share photos and videos, as well as
disseminate such data in other social networks.
The operating company of the services offered by Instagram is Facebook
Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.
With each call-up to one of the individual pages of this Internet site, which is
operated by the controller and on which an Instagram component (Insta
button) was integrated, the Internet browser on the information technology
system of the data subject is automatically prompted to the download of a
display of the corresponding Instagram component of Instagram. During
the course of this technical procedure, Instagram becomes aware of what
specific sub-page of our website was visited by the data subject.
If the data subject is logged in at the same time on Instagram, Instagram
detects with every call-up to our website by the data subject—and for the
entire duration of their stay on our Internet site—which specific sub-page of
our Internet page was visited by the data subject. This information is
collected through the Instagram component and is associated with the
respective Instagram account of the data subject. If the data subject clicks
on one of the Instagram buttons integrated on our website, then Instagram
matches this information with the personal Instagram user account of the
data subject and stores the personal data.
Instagram receives information via the Instagram component that the data
subject has visited our website provided that the data subject is logged in at
Instagram at the time of the call to our website. This occurs regardless of
whether the person clicks on the Instagram button or not. If such a
transmission of information to Instagram is not desirable for the data
subject, then he or she can prevent this by logging off from their Instagram
account before a call-up to our website is made.
Further information and the applicable data protection provisions of
Instagram may be retrieved under
https://help.instagram.com/155833707900388 and
https://www.instagram.com/about/legal/privacy/.
16. Data protection provisions about the application and use of YouTube
On this website, the controller has integrated components of YouTube.
YouTube is an Internet video portal that enables video publishers to set video
clips and other users free of charge, which also provides free viewing, review
and commenting on them. YouTube allows you to publish all kinds of videos,
so you can access both full movies and TV broadcasts, as well as music
videos, trailers, and videos made by users via the Internet portal.
The operating company of YouTube is Google Ireland Limited, Gordon
House, Barrow Street, Dublin, D04 E5W5, Ireland.
With each call-up to one of the individual pages of this Internet site, which is
operated by the controller and on which a YouTube component (YouTube
video) was integrated, the Internet browser on the information technology
system of the data subject is automatically prompted to download a display
of the corresponding YouTube component. Further information about
YouTube may be obtained under https://www.youtube.com/yt/about/en/.
During the course of this technical procedure, YouTube and Google gain
knowledge of what specific sub-page of our website was visited by the data
subject.
If the data subject is logged in on YouTube, YouTube recognizes with each
call-up to a sub-page that contains a YouTube video, which specific subpage of our Internet site was visited by the data subject. This information is
collected by YouTube and Google and assigned to the respective YouTube
account of the data subject.
YouTube and Google will receive information through the YouTube
component that the data subject has visited our website, if the data subject
at the time of the call to our website is logged in on YouTube; this occurs
regardless of whether the person clicks on a YouTube video or not. If such a
transmission of this information to YouTube and Google is not desirable for
the data subject, the delivery may be prevented if the data subject logs off
from their own YouTube account before a call-up to our website is made.
YouTube's data protection provisions, available at
https://www.google.com/intl/en/policies/privacy/, provide information about
the collection, processing and use of personal data by YouTube and Google.
17. Payment Method: Data protection provisions about the use of Klarna as a
payment processor
On this website, the controller has integrated Klarna components. Klarna is
an online payment service provider, which allows purchases on an account
or a flexible installment payment. Klarna also offers other services, such as
buyer protection and identity or creditworthiness checks.
The operating company of Klarna is Klarna Bank AB, Sveavägen 46, 111 34
Stockholm, Schweden.
If the data subject selects the "purchase on account" or "installment
purchase" during the ordering process in our online shop as a payment
option, the data of the data subject is automatically transmitted to Klarna.
By selecting one of these payment options, the data subject agrees to this
transmission of personal data required for the processing of the invoice or
installment purchase, or identity and creditworthiness checks.
The personal data transmitted to Klarna is usually first name, surname,
address, date of birth, sex, email address, IP address, telephone number,
mobile phone number, as well as other data necessary for the processing of
an invoice or installment purchase. The processing of the purchase contract
also requires such personal data, which are in connection with the
respective order. In particular, the exchange of payment information such as
bank details, card number, date of validity and CVC code, cumulative
number, item number, data on goods and services, prices and taxes,
information on the previous purchase behavior or other details of the
financial situation of the data subject.
The purpose of the transmission of the data is, in particular, the
identification check, payment administration, andfraud prevention. The
controller shall provide Klarna with personal data, in particular, if a legitimate
interest in the transmission exists. The personal data exchanged between
Klarna and the data subject for the data processing shall be transmitted by
Klarna to economic agencies. This transmission is intended for identity and
creditworthiness checks.
Klarna shall also pass on the personal data to affiliates (Klarna Group) and
service providers or subcontractors as far as this is necessary to fulfill
contractual obligations or to process the data in the order.
Klarna collects and uses data and information on the previous payment
behavior of the data subject as well as probability values for their behavior in
the future (so-called scoring) in order to decide on the reasoning,
implementation or termination of a contractual relationship. The calculation
of scoring is carried out on the basis of scientifically-recognized
mathematical-statistical methods.
The data subject is able to revoke the consent to the handling of personal
data at any time from Klarna. A revocation shall not have any effect on
personal data which must be processed, used or transmitted in accordance
with (contractual) payment processing.
The applicable data protection provisions of Klarna may be retrieved under
https://cdn.klarna.com/1.0/shared/content/policy/data/de_de/data_protection.pdf.
18. Payment Method: Data protection provisions about the use of PayPal as a
payment processor
On this website, the controller has integrated components of PayPal. PayPal
is an online payment service provider. Payments are processed via so-called
PayPal accounts, which represent virtual private or business accounts.
PayPal is also able to process virtual payments through credit cards when a
user does not have a PayPal account. A PayPal account is managed via an email address, which is why there are no classic account numbers. PayPal
makes it possible to trigger online payments to third parties or to receive
payments. PayPal also accepts trustee functions and offers buyer protection
services.
The European operating company of PayPal is PayPal (Europe) S.à.r.l. et Cie,
S.C.A., 22-24 Boulevard Royal L-2449, Luxemburg.
If the data subject chooses "PayPal" as the payment option in the online
shop during the ordering process, we automatically transmit the data of the
data subject to PayPal. By selecting this payment option, the data subject
agrees to the transfer of personal data required for payment processing.
The personal data transmitted to PayPal is usually first name, last name,
address, email address, IP address, telephone number, mobile phone
number, or other data necessary for payment processing. The processing of
the purchase contract also requires such personal data, which are in
connection with the respective order.
The transmission of the data is aimed at payment processing and fraud
prevention. The controller will transfer personal data to PayPal, in particular,
if a legitimate interest in the transmission is given. The personal data
exchanged between PayPal and the controller for the processing of the data
will be transmitted by PayPal to economic credit agencies. This transmission
is intended for identity and creditworthiness checks.
PayPal will, if necessary, pass on personal data to affiliates and service
providers or subcontractors to the extent that this is necessary to fulfill
contractual obligations or for data to be processed in the order.
The data subject has the possibility to revoke consent for the handling of
personal data at any time from PayPal. A revocation shall not have any effect
on personal data which must be processed, used or transmitted in
accordance with (contractual) payment processing.
The applicable data protection provisions of PayPal may be retrieved under
https://www.paypal.com/us/webapps/mpp/ua/privacy-full.
19. Payment Method: Data protection provisions about the use of
Sofortüberweisung as a payment processor
On this website, the controller has integrated components of
Sofortüberweisung. Sofortüberweisung is a payment service that allows
cashless payment of products and services on the Internet.
Sofortüberweisung is a technical procedure by which the online dealer
immediately receives a payment confirmation. This enables a trader to
deliver goods, services or downloads to the customer immediately after
ordering.
The operating company of Sofortüberweisung is Klarna Bank AB, Sveavägen
46, 111 34 Stockholm, Schweden.
If the data subject chooses "immediate transfer" as the payment option in
our online shop during the ordering process, the data of the data subject will
be transmitted to Sofortüberweisung. By selecting this payment option, the
data subject agrees to the transmission of personal data required for
payment processing.
In the case of purchase processing via direct transfer, the buyer sends the
PIN and the TAN to Sofort GmbH. Sofortüberweisung then carries out a
transfer to the online merchant after technical verification of the account
status and retrieval of additional data to check the account assignment. The
online trader is then automatically informed of the execution of the financial
transaction.
The personal data exchanged with Sofortüberweisung is the first name, last
name, address, email address, IP address, telephone number, mobile phone
number, or other data necessary for payment processing. The transmission
of the data is aimed at payment processing and fraud prevention. The
controller shall immediately transfer other personal data, even if a legitimate
interest in the transmission exists. The personal data exchanged between
Sofortüberweisung and the controller shall be transmitted by
Sofortüberweisung to economic credit agencies. This transmission is
intended for identity and creditworthiness checks.
Sofortüberweisung provides personal data to affiliated companies and
service providers or subcontractors as far as this is necessary for the
fulfillment of contractual obligations or data in order to be processed.
The data subject has the possibility to revoke the consent to the handling of
personal data at any time from Sofortüberweisung. A revocation shall not
have any effect on personal data which must be processed, used or
transmitted in accordance with (contractual) payment processing.
The applicable data protection provisions of Sofortüberweisung may be
retrieved under https://www.klarna.com/sofort/datenschutz/.
20. Legal basis for the processing
Art. 6(1) lit. a GDPR serves as the legal basis for processing operations for
which we obtain consent for a specific processing purpose. If the processing
of personal data is necessary for the performance of a contract to which the
data subject is party, as is the case, for example, when processing operations
are necessary for the supply of goods or to provide any other service, the
processing is based on Article 6(1) lit. b GDPR. The same applies to such
processing operations which are necessary for carrying out pre-contractual
measures, for example in the case of inquiries concerning our products or
services. Is our company subject to a legal obligation by which processing of
personal data is required, such as for the fulfillment of tax obligations, the
processing is based on Art. 6(1) lit. c GDPR. In rare cases, the processing of
personal data may be necessary to protect the vital interests of the data
subject or of another natural person. This would be the case, for example, if a
visitor were injured in our company and his name, age, health insurance
data or other vital information would have to be passed on to a doctor,
hospital or other third party. Then the processing would be based on Art. 6(1)
lit. d GDPR. Finally, processing operations could be based on Article 6(1) lit. f
GDPR. This legal basis is used for processing operations which are not
covered by any of the abovementioned legal grounds, if processing is
necessary for the purposes of the legitimate interests pursued by our
company or by a third party, except where such interests are overridden by
the interests or fundamental rights and freedoms of the data subject which
require protection of personal data. Such processing operations are
particularly permissible because they have been specifically mentioned by
the European legislator. He considered that a legitimate interest could be
assumed if the data subject is a client of the controller (Recital 47 Sentence 2
GDPR).
21. The legitimate interests pursued by the controller or by a third party
Where the processing of personal data is based on Article 6(1) lit. f GDPR our
legitimate interest is to carry out our business in favor of the well-being of all
our employees and the shareholders.
22. Period for which the personal data will be stored
The criteria used to determine the period of storage of personal data is the
respective statutory retention period. After expiration of that period, the
corresponding data is routinely deleted, as long as it is no longer necessary
for the fulfillment of the contract or the initiation of a contract.
23. Provision of personal data as statutory or contractual requirement;
Requirement necessary to enter into a contract; Obligation of the data
subject to provide the personal data; possible consequences of failure to
provide such data
We clarify that the provision of personal data is partly required by law (e.g.
tax regulations) or can also result from contractual provisions (e.g.
information on the contractual partner). Sometimes it may be necessary to
conclude a contract that the data subject provides us with personal data,
which must subsequently be processed by us. The data subject is, for
example, obliged to provide us with personal data when our company signs
a contract with him or her. The non-provision of the personal data would
have the consequence that the contract with the data subject could not be
concluded. Before personal data is provided by the data subject, the data
subject must contact any employee. The employee clarifies to the data
subject whether the provision of the personal data is required by law or
contract or is necessary for the conclusion of the contract, whether there is
an obligation to provide the personal data and the consequences of nonprovision of the personal data.
24. Existence of automated decision-making
As a responsible company, we do not use automatic decision-making or
profiling.
This Privacy Policy has been generated by the Privacy Policy Generator of the
External Data Protection Officers that was developed in cooperation with
the Media Law Lawyers from WBS-LAW.
© 2024 - Legal Notice | Privacy Policy